Phone reservations mean missed calls and no-shows
Half the calls go to voicemail during the rush — and 15–20% of booked tables no-show (ResDiary, OpenTable — 2024). An empty table at 8 PM on a Saturday costs you the full cover.
15–20% of booked tables no-show, and food aggregators take an effective 25–35% of every delivery order (2024). WhatsMark takes reservations without tying up the phone, reminds guests so fewer tables sit empty, runs direct WhatsApp orders that skip the commission, and brings regulars back with a broadcast — on the official Meta Cloud API, at 0% markup.
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Phone reservations mean missed calls and no-shows
Half the calls go to voicemail during the rush — and 15–20% of booked tables no-show (ResDiary, OpenTable — 2024). An empty table at 8 PM on a Saturday costs you the full cover.
Aggregators take an effective 25–35% on every order
Once commission, fees, and GST are counted, a delivery order through Zomato or Swiggy can hand over 25–35% of the revenue (2024). A direct WhatsApp order costs nothing in commission and keeps the guest relationship with you.
Daily specials die in unread emails and stories
You post the weekend special on Instagram at 10 AM. By noon, half your regulars haven't seen it. A WhatsApp broadcast to opted-in guests is read by roughly 95% within minutes.
The four pieces
Every booking is confirmed on WhatsApp with a one-tap button, and a reminder before the sitting fires automatically. Guests who don't confirm get a nudge, so fewer tables sit empty — on a channel read within minutes, not an ignored SMS.
Regulars message your number, pick from an interactive menu, and pay via a link from your own Razorpay account. No aggregator in the middle; the full margin — and the guest relationship — stays with you.
Broadcast today's special to a guest Group as a swipeable carousel, and let a scheduled Sequence send a "we miss you" nudge 30 days after a guest's last visit. Every message carries a Book-a-table or Order-in button, with delivery and click analytics.
Coexistence keeps your restaurant's existing WhatsApp number and chats while WhatsMark automates on top. Connect each outlet's number (up to 10 on Professional) and route it to its own named team inbox, with assignment and notes for your front-of-house staff.
A guest messages your WhatsApp number for a table. A bot captures party size, date, and time, checks availability, and sends a structured confirmation with a one-tap "Confirmed" button. Before the sitting, an automatic reminder fires; guests who don't tap get routed to a human to follow up. Since WhatsApp reminders actually get read, fewer of those 15–20% booked tables sit empty.
online
Hi, do you have a table for 4 this Saturday at 8 PM?
4:02 PM
Hi! Let me check — party of 4, Sat 8 PM. One moment…
4:02 PM ✓✓
✅ Table confirmed — The Spice Route 👥 4 guests · Sat, 10 May · 8:00 PM 📍 MG Road, Bengaluru 🔖 Ref: TSR-4821
4:03 PM ✓✓
Confirmed ✓
4:04 PM
⏰ Reminder — your table at The Spice Route is in 2 hours (8:00 PM). See you soon! 🍽️
6:00 PM ✓✓
A regular messages to order their usual. An interactive list message shows today's menu; they pick items, get a summary, and pay via a link from your own Razorpay account — all without leaving WhatsApp. No aggregator commission. The ticket goes to your kitchen system via an API step and a delivery ETA comes back on the same thread.
online
Hi, want to order the usual — butter chicken + garlic naan, delivery to HSR
7:15 PM
🛵 Order summary: 🍛 Butter Chicken (1) — ₹380 🫓 Garlic Naan (2) — ₹120 📍 HSR Layout, Bengaluru Total: ₹500 + delivery
7:15 PM ✓✓
Confirm Order
7:16 PM
✅ Order confirmed! Pay here: spiceroute.in/pay/ord4821 Delivery in ~35 mins. 🍽️
7:16 PM ✓✓
Group your guests by last visit or favourite dish, then send a "we miss you" nudge as a swipeable carousel of new dishes — or let a scheduled Sequence follow up automatically 30 days after someone's last order. Each message carries a one-tap "Book a table," on a channel read within minutes instead of an Instagram story half your regulars never saw.
online
Hi Aarav — it's been a while! 🌶️ We've added some new dishes we think you'd love based on your last order. Book a table this week and dessert is on us.
12:00 PM ✓✓
Book a Table
12:22 PM
Welcome back, Aarav! 🎉 What day and time work for you?
12:23 PM ✓✓
This Saturday at 8
12:24 PM
✅ Table confirmed — Sat, 17 May · 8:00 PM. Your complimentary dessert is on us. See you Saturday!
12:24 PM ✓✓
What your customers see
Real WhatsApp threads — drop them straight into your account or use them as starting templates.
online
✅ Reservation confirmed — The Spice Route 👥 4 guests · Sat, 10 May · 8:00 PM 📍 MG Road, Bengaluru · Ref: TSR-4821 Reply CONFIRM to hold or RESCHEDULE to change.
3:46 PM ✓✓
Confirmed ✓
3:48 PM
Perfect — see you tonight at 8 PM. Your table is held. 🍽️
3:49 PM ✓✓
⏰ Reminder — your table at The Spice Route is in 2 hours (8:00 PM, MG Road). Looking forward to it!
6:00 PM ✓✓
Running 15 min late, is that okay?
7:52 PM
Absolutely — we'll hold your table till 8:20 PM. See you soon! 😊
7:52 PM ✓✓
online
🌶️ Today's special — The Spice Route Murg Malai Tikka Platter (4 pcs) · ₹599 Chef's signature marinade · Charcoal-grilled Available lunch + dinner. Book a table or order in.
10:00 AM ✓✓
Book a Table
10:14 AM
Great! How many guests and which day?
10:15 AM ✓✓
2 guests, tonight at 7:30
10:16 AM
✅ Table for 2 at 7:30 PM confirmed — Ref: TSR-4830. See you tonight!
10:16 AM ✓✓
online
Hi Aarav — it's been a while! 🌶️ We've added some new dishes we think you'd love based on your last order. Book a table this week and get a complimentary dessert on us.
12:00 PM ✓✓
Book a Table
12:22 PM
Welcome back, Aarav! 🎉 What day works for you?
12:23 PM ✓✓
This Saturday at 8
12:24 PM
✅ Table confirmed — Sat, 17 May · 8:00 PM. Complimentary dessert is on us. See you Saturday!
12:24 PM ✓✓
Integrations
Connect natively where we have direct adapters. Use webhooks or our REST API for everything else. Honest status flags — we don't pretend an integration ships when it doesn't.
Petpooja
POS — via API / webhook
Via API / WebhookAny POS
Order management — via API / webhook
Via API / WebhookRazorpay
Payment links via your own account (API)
Via API / WebhookGoogle Sheets
Log orders & guest data
AvailableBy the numbers
Booked tables no-show
15–20%
without reminders — WhatsApp reminders get seen (ResDiary, 2024)
Aggregator commission
25–35%
effective cut on Zomato/Swiggy — direct orders skip it (2024)
WhatsApp open rate
~95%
vs ~20% on email — specials actually get read
FAQ
Don't see your question? Email me at mailto:[email protected] — I read and answer every one personally.
Yes. A bot captures party size, date, and time; checks your availability calendar; and sends a structured confirmation with a "Confirmed ✓ / Reschedule" button. No phone call needed. The entire booking is logged and accessible in the shared inbox for your front-of-house team.
Every confirmed guest gets an automatic reminder before their sitting with a one-tap Confirm button, and anyone who doesn't respond is flagged for your team to follow up. Because WhatsApp is read within minutes where an SMS often isn't, more of those 15–20% of booked tables (ResDiary, 2024) actually turn up — but we won't quote you a specific reduction figure until we have measured customer data behind it.
Yes — that's the direct-ordering flow. A regular messages your number, an interactive list message walks them through the menu, they confirm, and a payment link from your own Razorpay account closes the order. There's no aggregator commission — you keep the full margin and the guest relationship.
You can connect up to 2 WhatsApp numbers on Free, 10 on Professional, and unlimited on Reseller — one per outlet — all from one workspace, with a named team inbox per outlet. Being straight about today's reality: these live in a single workspace, not separate isolated sub-accounts per outlet with per-brand white-labeling — that broader capability is on the roadmap, not shipped.
Guests who message your number and opt in can receive marketing broadcasts (per Meta's policy). You approve a WhatsApp template once, then broadcast it — as a swipeable carousel if you like — to a guest Group, with a "Book a Table" or "Order In" button so every message has a conversion action. You see delivered, read, and click analytics, and eligible sends auto-route through Meta's cheaper MM Lite path.
Meta charges per conversation, billed directly to your own Meta Business Account at its published rates. Reservation confirmations and reminders fall under Meta's cheapest (utility) category; daily-special broadcasts are marketing. WhatsMark adds 0% on top and auto-routes eligible marketing sends through MM Lite — you pay us only the flat subscription.
Through a standard API/webhook integration, not a bespoke plug-in. Your POS (Petpooja, Posist, or a custom system) exposes an API that a flow calls to push the order, and WhatsMark forwards message events back across 30 Meta event types. A developer wires it once, or a Zapier/Make bridge handles it — WhatsMark doesn't ship a pre-built POS connector today.
That's exactly what it's for. During a Friday rush, nobody front-of-house has time to answer the phone for every booking — so calls get missed and tables go empty. A reservation flow takes the booking start to finish: it asks party size, date, and time, checks availability, confirms, and sends the reminder, all without a staff member touching it. Direct orders work the same way through an interactive menu. Because WhatsApp gets opened almost every time (~95%), the confirmation and reminder actually land. Your team only steps in for special requests; everything routine runs itself.
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